Coaching
Conjure up what’s already within. Coaching for anyone ready to grow into their next level of clarity, presence, and impact.
Leadership Coaching
with Aja Lee Gair, MFA | ACC | PHR | Dare to Lead™ Coach | Hogan Certified™ Assessor
When your values aren’t clear or well-aligned with who you are and how you want to lead, it can be challenging to make difficult decisions or hold yourself and others accountable. Aja coaches those who are navigating growth, change, tension, or high-stakes decisions. Our coaching work creates the conditions for candor, clarity, stronger relationships, and personal or collective movement—so important conversations lead somewhere real. If you want feedback that’s direct and caring, you’re in the right place.
Aja works with ambitious individuals or groups who know there is another level available to them. A coaching Discovery Call is the first step in determining if and how the coaching relationship will work. My direct and warm approach is ideal for growing through moments that ask more of you—more clarity, more courage, more presence, and more capacity to lead with impact under pressure.
Together, we build practical skills and steadier confidence.
Why clients choose Aja as a coach:
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Clear feedback people can actually use, delivered with care.
Common Coaching Goals:
Providing meaningful, action-oriented performance feedback to direct reports
Receiving feedback with genuine curiosity and implementing adjustments toward professional growth
Collaborating effectively with others, including understanding how to disagree respectfully, toward innovation
Fostering a culture of 360 feedback and principled disagreement
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As a former elite athlete (USA Roller Derby; World Cup Winner; former National Championship Captain), Aja understands the minds of those who practice for excellence and perform under pressure.
Common Coaching Goals:
Integrating feedback regarding “executive presence” in a way that is personally resonant and authentic
Communicating with confidence, especially when under pressure
Meeting or exceeding sales goals or other KPIs
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Aja is trained Dare to Lead Facilitator (Brené Brown Education and Research Group) and a Dare to Lead Coach through BetterUp.
Common Coaching Goals:
Having difficult conversations and giving performance feedback
Distinguishing between intuition and anxiety as you grow your confidence
Dismantling imposter syndrome and increasing workplace presence
Navigating promotions, including increase in management responsibilities
Communicating cross-functionally and/or managing up
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Aja’s coaching is informed by Master’s Degree training in psychology, along with executive level systems experience in high-stakes environments. From shift work to the board room, you will be seen, understood, and valued.
Common Industries:
Legal Services
Athletics
Creative
Tech and Startups
Healthcare
Mission-Driven Work, including nonprofits, grassroots organizations, and movement building
I work with people across all sectors and seniority levels
Certifications
Coaching support often focuses on:
Enhancing leadership presence and decision-making skills to effectively navigate uncertainty.
Managing conflict, increasing ability to hold difficult conversations and give/receive feedback, and repairing trust after rupture.
Elevating your confidence through enhanced self-awareness, engaging in reflective practice, and mastering effective preparation.
Conducting ongoing assessments of realistic capacity to prevent and address individual or team burnout while establishing plans to sustain healthy boundaries long-term.